Healthcare Asia Awards 2025 Winner: Paul Richard Camangian of Our Lady of Lourdes Hospital
Paul Camangian, President & CEO of Our Lady of Lourdes Hospital, highlights how its BIDA Lourdes campaign educates the underserved communities and ensures healthcare access.
This initiative has widened their reach and raised awareness about important health issues, winning the Marketing Initiative of the Year - Philippines category at the Healthcare Asia Awards 2025.
Learn about it here.
Commentary
Strategic brand & design: A smart prescription to drive growth in healthcare