Global probiotics market to reach $32.06b by 2028

The market is expected to grow at a CAGR of over 7.84% within the forecast period.

The global market for probiotics is expected to reach $32.06b by 2028 at a compound annual growth rate (CAGR) of more than 7.84%.

A report by Technavio revealed that the market is driven by the demand for natural health solutions with consumers looking for probiotic products such as dietary supplements.

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Meanwhile, preventive probiotics are gaining significance as consumers recognise the importance of a healthy gut microbiome.

Moreover, the market is expected to advance in the coming years amidst increasing consumer awareness and the development of new probiotic strains and delivery systems.